INQUIRER.net: Greenlining Institute releases social media strategy toolkit

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Greenlining Institute releases social media strategy toolkit Oct 16th 2013, 02:27 BERKELEY—After learning the hard way what does and doesn't work in social media, The Greenlining Institute has channeled its experience into a new guide for nonprofit groups, The Art of Listening: Social Media Toolkit for Nonprofits, whose lead author is Filipino-American J.C. De Vera.   The new guide is designed to be useful for small nonprofits seeking to make an impact with limited staff and resources, as well as for larger organizations.   "We started out in social media the way lots of organizations do, thinking we could just throw a few posts on Facebook and Twitter and it would take care of itself," said Greenlining Institute Communications Director B... Keep on reading: Greenlining Institute releases social media strategy toolkit

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