MANILA, Philippine—Franchising can play a crucial role in sustaining the country's robust economy because not only can it create job opportunities, boost consumption growth and promote tourism, it can also greatly contribute to the nation's coffers. Speaking at the Franchise Asia Philippines 2013 International Conference yesterday, Finance Secretary Cesar V. Purisima said that the country's 1,300 franchisers and 125,000 franchisees should be proud because they can contribute significantly to the Philippine economy, especially since 70 percent of the country's growth is driven by consumption. "The franchising association can play a very pivotal ro...
Keep on reading: Franchising to play key role in PH
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